Google The Next Facebook & Apple

Okay, come on ideathinker that is the worst linkbait attempt ever; why
would Google be the next anything, and even throwing in the apples and
the bookers there for good measure!

Bare with me for a second and I'll explain, but first let me comment
on my heading: Yes, I agree, but it's ment to be funny as I grown
tired of all those "the next whatever" a long time ago (but that's for
another post)...

Now let me get to the apple and facebook and maybe you'll see what I mean.

What's apple known for (except the hardware)?
A great user experience (UX), and a tightly integrated echosystem.

What is Facebook Known For?
Beeing a defacto platform for connecting and sharing your life with
friends, also in a restrictive but unison design.

So now what is google doing?
They are implementing various design changes across their services all
to give the user a more integrated experience.

They just launched their attempt at social networking called google+,
but I think this goes beyond social. It's an indication on which
direction their heading in and how they see the future.

I think google is creating a platform independent platform for what
most people do with their devices in their daily life: Connecting,
sharing, and cosuming.

And it will look and feel almost the same wheter you're on windows,
windows mobile, os x, android, firefox, or chrome...

So you see I feel my heading was not that unjust.

---

Posted via email from ideathinker's AfterWork

Retro Packeding by #coke as they celebrate 125 years

via Gravity

Posted via email from ideathinker's AfterWork

How Not To Sell a Subscription to a Financial Magazine

Thank you so much for that nice letter about your magazine for business packed with good financial advice and industry insight, here is why I don't want to buy or take advice from you, and I'll tell you what you should or could have done instead to reel me in.

It's kind of humoristic really, you send me this letter in a premium envelope, with a letter printed on thick premium textured paper, for good measure you enclose a pamphlet on high grade paper, and just to top it of there is a printed members card with my name on in the same quality as creditcards ready for me to activate, that's all fine and impressive though the third time the same letter arrives, I'm thinking: and you supposedly offer financial advice and marketing insight? The sixth time the same promo that must have cost at least 4$ each - it's become a joke.

For that money you spent on those letters you could have done something that would have prob. worked much better, you could have given me 6 issues for free, or here is a campaign that would grab my attention better:
start with sending me a postcard informing me in a informal and peronal way that you're going to give me six issues of your magazine for free, when the first letter issue arrive send me a letter telling me that the faster i decide the more I'll save on the subscription

just a thought.

Posted via email from ideathinker's AfterWork